Free download and read ebooks online Glory Days - When Horsepower And Passion Ruled Detroit by Paul Zazarine, Jim Wangers full book PDF ePUB Audiobook. Download a free ebooks and kindle audiobook Glory Days - When Horsepower And Passion Ruled Detroit with ISBN id 9780837602080 full page with book summary. Paul Zazarine book PDF ePUB of Glory Days - When Horsepower And Passion Ruled Detroit published by Bentley Pub in 1998. Glory Days released with category Business & Economics with total 348 pages.
📖 Glory Days - When Horsepower And Passion Ruled Detroit by Paul Zazarine free pdf book
"Any car maker's greatest asset is their perceived image in the marketplace." Wangers knows what he is talking about, for he was part of the most successful brand marketing campaign to ever come out of Detroit. At a time when such automotive legends as "Bunkie" Knudsen, Pete Estes, and John DeLorean held sway in the Motor City, Jim Wangers created and defined the American musclecar image, devising savvy brand marketing strategies to promote the car that started it all and became a cultural icon: the Pontiac GTO.
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